projects · own product
The auction platform, built, run, sold
Our own product: a complete online marketplace for auctions, developed by us, brought to market maturity and sold to a company.
screenshots: nicht verfügbar, die plattform gehört heute dem käufer
- Industry
- Own product
- Service
- Custom software
- Duration
- 20 weeks
- Result
- Sold and taken over by the buyer
The idea
Sometimes we build not for clients but for ourselves: to prove what is possible, and because we believe in an idea. The idea here: an online marketplace where sellers list items and buyers bid in auctions.
What sounds simple is technically one of the most demanding disciplines there is: bids have to be processed in real time and in the right order, buyers and sellers need accounts, ratings and trust, every transaction has to be settled cleanly, and all of it at once, for many users, around the clock. That is exactly why we built it.
How we built it
We built the complete platform as the sole developer, both sides of the marketplace and everything in between:
-
The buyer side
Search, watch, bid: auctions in real time, with fair and traceable bids down to the last second.
-
The seller side
List items, manage offers, settle sales, so simple it works without instructions.
-
Trust as a feature
Accounts, ratings and vetted processes: a marketplace lives on strangers being able to trust each other.
-
The engine room
The administration behind it all: disputes, abuse protection, settlement. The invisible part that decides between success and chaos.
To protect the buyer we name neither the platform nor its technical details. Discretion after a sale is part of the business, and our clients can rely on that too.
How the story ends
The platform went live, won users and reached the point where it was a real business. Then a company came along and wanted to buy it.
What happened next is the part we are proudest of: before a purchase, software gets examined, thoroughly. The buyer's experts went through our code, our architecture and our operations. They bought. There is no harder quality check than a buyer deciding with their own money.
And this story shows one more thing: we could only sell because the code was fully ours. This is exactly the ownership we hand over in every client project, not as a gesture, but as a value that can be put in figures if it comes to it.
Timeline
- Week 0Development starts: marketplace, auctions, settlement defined as the core.
- Week 20Go-live: the platform takes real auctions.
- LaterSale: due diligence by the buyer, handover of code and operations.
Technical details
- Complete marketplace with real-time auctions
- Account, rating and settlement system
- Operated over a longer period under real load
- Further technical details confidential (buyer protection), covered by the buyer's due diligence
Your idea deserves software that would pass this stress test.
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